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Introducing The Key – Click to play
How do you unlock big change?
With The Key.
The Key is a global resource from Theirworld and the Global Business Coalition for Education to equip anyone to advocate powerfully for education. It demonstrates how education underpins nearly every single social and economic goal - from climate action and public health to economic recovery and innovation.

We created the name, look and feel, film and website – launched to coincide with this year's UN General Assembly in New York.
Naming
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Copy.
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Advocate.
The Key is a digital resource with the clearest, most authoritative and most comprehensive set of facts, talking points and information ever assembled on nearly 40 different topics for which education is the key, from Climate Change to Pandemics.

Everything on the site can be easily downloaded, or copied and pasted directly into your own documents.