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The Sunny Saboteur
Saiveer Joneja
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The Sunny Saboteur is one of life's explorers, never far away from a flight or train. Degrees from Delhi and Singapore and a role as Regional Client Director for a large WPP company allowed him to investigate the byways of the subcontinent and Southeast Asia. He loves to immerse in culture and cuisines so, inevitably, curiosity drew him to London where, as global lead for brand and campaigns at HSBC, he spent his leisure hours hobnobbing, successfully, in the arts scene and searching the capital, completely without success, for an English restaurant. An inexplicable passion for pickled herring drew him to Forsman & Bodenfors, the Scandinavian creative collective. He is now thrilled to be at Saboteur and looking out on Bloomsbury and a whole new world of performances and kitchens.